Citizen Journey Mapping

Citizen Experience Summit - Discussion Table

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Discussion Table Synopsis

Understanding the citizen experience across all service touchpoints is crucial for improving service delivery. What techniques can be used to map and optimise the citizen journey? How can data insights be leveraged to identify pain points? Discuss approaches to mapping the citizen journey and share insights on how others are using journey maps to drive service improvements.

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Your Hosts

Rehana Ramesh-1

Rehana Ramesh, Director of Customer Experience, Digital and Data - Hackney Borough Council

Madeline Lasko

Madeline Lasko, Chief Digital Officer, Trade & Regulatory Services - Department for Business and Trade

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